In online marketing, we usually meet with two questions:
1. How can I get on the first page of Google search results?
2. How can I convert more of my visitors into customers?
We’ve been doing SEO and online marketing for a couple of years and in that time
have brought several webpages up to the top 10 Google search results. Wee help you to
optimize your website and online presence, as well as make measurable improvements to
the user experience on your website.
You choose our involvement
At Acuity SEO, you choose our level of involvement. We can consult with you, help you
learn about your competition, train you to perform your own metrics and improvements,
implement your improvements for you, etc. It’s up to you.
SEO, SMO, & LPO
Search engine optimization is more than just manicuring the code and textual content of
your web pages. Your website needs to be referenced by other, salient websites, and your
design needs to provide a good user experience. (Yes, both of these factors are becoming
increasingly relevant.)
Consequently, we address social media optimization (SMO) and landing page
optimization (LPO) in addition to more traditional SEO.
White hat is our philosophy
There are a lot of SEO companies out there, with varying philosophies, so you can pretty
well find one whose ethics match your own. At Acuity Marketing, we focus on long-
term SEO solutions: although we keep abreast of changes in the landscape and science
of search, we don’t help clients pursue weaknesses in search engines in order to exploit
them for better rank.
With such an exploitative modus operandi, the SEO’s and their clients are obliged to
search constantly for the next new thing, risk being torched by the search engines, and
must make large-scale changes to SEO strategies because search engines are constantly
updating their methods in order to thwart such practices.
As if that weren’t bad enough, a client that adopts black-hat practices is likely to become
perpetually dependent on SEO consultants, which can become very expensive.
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